Lamborghini Mansory x ARZ Urus - ''1 of 1''

A one-off machine deserves a one-off film. Shot in Miami, "1 of 1" is a short film built with the scale of a commercial: a full cast, staged scenes, a narrative arc and a production designed like cinema rather than like a car spot. The Lamborghini Mansory ARZ Urus doesn't sit at the centre as a product — it moves through a story, alongside actors, locations and a sequence of moments that ask the audience to follow a character, not a vehicle. Directed by Davide Fantuzzi, with cinematography by Carlos Sanz and production by KPRA FILMS, the piece was developed as a genuine film project: casting, scripted scenes, multiple set-ups and a shooting plan that treats an automotive brand film as a story worth telling properly.